• Porn site seeks new breast cancer charity after Susan G. Komen rejects fundraising offer

    By Andrew Mach, Staff Writer, NBC News

    A pornographic website that said it launched a fundraising effort for and was adamantly rejected by Susan G. Komen for the Cure still wants to raise money for Breast Cancer Awareness Month.


    The porn site said in a press release that it is now looking for a new charity for its “Save the Boobs” campaign throughout October.

    The adult website said it would donate 1 cent for every 30 views of certain videos featuring breasts during October.

    The website initially targeted the campaign at Susan G. Komen for the Cure, saying that “the more boobs that are viewed, the more money that will be showered upon the [Foundation].”

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    But the Dallas-based organization said Wednesday that it was aware of the campaign and wanted nothing to do with it. “We are not a partner, not accepting donations, and have asked them to stop using our name,” Komen said.

    Now the website is searching for a new organization, the porn site said Thursday, to receive a “significant” amount of money.

    “Unfortunately we had to change our targeted beneficiary,” a site spokesman told NBC News.

    The site specified that “any charitable entities related to breast cancer research or awareness should submit their interest” to the website. One charity will be chosen and announced in the coming days.

    The site said in its press release that it attracts 70 million to 90 million clicks per month and could raise a "considerable" amount of money. The website said the campaign had already amassed millions of views.

    Watch the most-viewed videos on NBCNews.com 

    This isn’t the first time the porn site has tried to raise awareness for breast cancer. Earlier this year, the website offered free breast exams for women from its “Save the Boobs” bus in New York.

    The Susan G. Komen Race for the Cure and affiliated events had raised more than $1.4 billion as of 2010, the company says. 

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  • ACLU: Student has right to wear 'I (heart) Boobies' bracelet

    By msnbc.com staff and news services

    An Indiana eighth grader sued his school district in federal court Monday for the right to wear a bracelet promoting breast cancer awareness with the message "I (heart) Boobies," WTHR reported.

    The lawsuit says the boy's mother bought the bracelet for him in support of the Carol M. Baldwin Cancer Research Fund, named after actor Alec Baldwin's mother, a cancer survivor. He wore the bracelet to Roosevelt Middle School for two days without causing a disruption. On Jan. 6, the vice principal spotted it and ordered the boy to turn it inside out because it was violating the school's dress code.

    The boy's father, Jeremy Glander of Monticello, spoke to the superintendent of the Twin Lakes School Corp., who said the boy couldn't wear the bracelet with the message exposed. The American Civil Liberties Union of Indiana filed the lawsuit in U.S. District Court in Lafayette on behalf of Glander, saying his son, identified as L.G., has a First Amendment right to wear the bracelet.

    Superintendent Tom Fletcher did not immediately return a phone message left Monday by The Associated Press.

    ACLU attorney Ken Falk said the boy has not worn the bracelet to school since being warned he could face disciplinary measures if he did. The lawsuit claims the bracelet does not violate the school's dress code, which specifies that "Students should not engage in speech or conduct, including clothing, jewelry, or hairstyle, which is profane, indecent, lewd, vulgar, or offensive to school purposes."

    The lawsuit contends the bracelet is not indecent, lewd, vulgar, offensive to school purposes or obscene and is not disruptive of an educational environment.

    "It is designed to assist in the fight against breast cancer," the lawsuit says.

    A federal judge in Pennsylvania ruled last year that the bracelets were not lewd or vulgar and couldn't be banned by public school officials who found them offensive. That decision is being appealed.

    The Indiana lawsuit also contends the boy knows "many other students" at the school who wore the bracelets without disruption and that he has older siblings at Twin Lakes High School and students there have worn the bracelets without being told to remove them.

    The lawsuit says the boy wants to wear the bracelet to be an advocate for breast cancer awareness and prevention.

    "L.G. believes that breast cancer can strike anyone, including his sister and mother, and that it is important to show support for the fight against breast cancer," the lawsuit says.

    In Wisconsin, a ban on the same type of wristbands stands for now, according to the Wisconsin State Journal. On Monday, U.S. District Judge Barbara Crabb declined to issue an injunction barring the principal of Sauk Prairie Middle School from enforcing the rule he imposed last year that banned the breast cancer awareness bracelet from the school.

    The "I (heart) Boobies" wristbands also carry the message "Keep a Breast."

    The State Journal reports student Kaisey Jenkins and her mother Caran Braun sued the Sauk Prairie School District in September 2011, alleging free speech.

    But Crabb said the lawsuit is not likely to succeed on its merits and declined to stop the ban.

    The Associated Press contributed to this report.

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